Seven benefits of creating a culture of success through coaching in healthcare organizations

Coaching is a rapidly growing field in healthcare, for good reason. We see more and more healthcare organizations hiring executive coaches, creating internal coaching groups, and training physicians and other clinicians to engage in peer coaching.

Coaching enables new types of conversations in organizations, including more open dialogue, collaboration, listening, and willingness to accept constructive advice and feedback. It changes one’s mindset from already knowing the answer to being more open to not knowing the answer, and to the possibility that others have contributions to bring to the table. It allows people to build on each other’s ideas and come up with ideas that are more systematic in scope — perfect for complex organizations.

Following are seven specific benefits that arise with a culture of coaching:

  1. Coaching builds on people’s strengths. Coaching is appreciative in nature. It seeks out each person’s talents and builds on them in a constructive, positive manner.
  2. Coaching starts with what is working, and keeps building momentum. We know from research about change that one crucial success factor is to build on small wins to create momentum. Coaching conversations do this naturally, in a positive manner.
  3. Coaching is a positive process that supports people when the going gets tough. During change and other challenging times, coaching allows people to open up about set backs, remind themselves about their purpose and the organization’s mission, move past obstacles, and get back on track.
  4. Coaching conversations help people to build on ideas and make them better. Coaching takes a “yes, and” approach that helps to make ideas better.
  5. Coaching makes it easier to get buy-in. Instead of pushing ideas onto people, why not coach them about what they need to make the idea happen? This creates a much more positive, possibility-filled conversation.
  6. Coaching helps with execution and implementation of ideas. Coaching conversations about execution are open, honest conversations about what is in the way, and how to move forward.
  7. Coaching builds organizational capacity. Perhaps most important, when you consider all of the above, coaching develops leaders who can think on their own and make things happen.

We train your team to be effective coaches. We can deliver a training on-site, or you can join our distance-learning Healthcare Change Leader & Coach Certification Program any time.